Local partners will utilize their expertise in community mobilization and their network of community-based organizations across the Jordan valley to ensure the sustainability of SLG efforts and impactful outreach to communities. Benefits of SLGs include:
Food processing is one of the largest subsets of agricultural activities in the Jordan valley, and one where women contribute significantly. However, the majority of women who are processing food products require a significant amount of suppot to improve their business and incomes; and are therefore relatively small-scale.
With funding from Global Affairs Canada, MEDA follows two approaches to help Women and Youth Entrepreneurs (WYEs); Production Development to improve existing production systems and develop new ones, and Market Access to facilitate improved access for WYEs to end markets (consumer, local community, SMEs, etc.).
To support micro, small and medium enterprises led by WYEs to enter the food processing value chain and become strong economic actors.
The intervention targets 5,700 WYEs in the Jordan Valley
An analysis of food processing in Jordan identified a series of issues that affect the capacity of women and youth in the Jordan valley and surrounding areas to own and operate successful food processing businesses. Through this project, WYEs will:
Community-based tourism (CBT) is becoming a growing trend worldwide in which local community residents manage tourism sites and offer unique services and experiences for tourists to explore their traditions, ways of life, and cultural identity.
Funded by Global Affairs Canada, MEDA is developing a CBT program through a participatory vision with the local community and the tourism sector. The program will empower women and youth to be the hosts for tourism and tourists in their villages. The program also aims to create a sustainable tourism model in the targeted areas to stimulate economic growth and protect cultural heritage and natural resources.
The tourism component focuses on providing opportunities in the economic fields through:
Clean technology (CT) is the term used to describe any process, product or service that minimizes harm to the environment. Therefore, its purpose is to make business procedures more energy efficient and less wasteful. In Jordan, the energy sector is making progress toward increasing renewable energy use through developing the needed legal framework and increasing the share of renewable energy by 10% and energy efficiency by 20% in 2020.
Funded by Global Affairs Canada, MEDA will promote CT solutions, build the capacity if women and youth entrepreneurs (WYEs) provide support to create businesses in CT, and provide financial solutions to help businesses grow in three sectors: food processing, community-based tourism and clean technology.
Through the partnerships, the project will build the capacity of WYEs to enable them create businesses in maintaining and installing PV systems and creating businesses in composting. In parallel, the partners will work to find financial solutions for WYEs using the saving and loans group concept to facilitate their access to finance and help them grow their businesses.
Field assessments identified three challenges CT businesses face: