Encouraging Findings from Katesh, Manyara

The small clinic in Katesh, Manyara is full of young mothers bedecked in brightly colored kitenges. While some have small children, all are here to learn more aboutmasava1 Vitamin A fortified oil, a product that improves eyesight and strengthens immunity. At the front of the room, clinic staff emphatically describe Vitamin A's health benefits, occasionally asking the audience questions to ensure the message is being heard. I remember to take the clinic's GPS coordinates. They will be helpful when I conduct a spatial analysis of all the retail shops and BCC activities in the area.

Behold the scene that unfolded before my eyes in Katesh, Manyara, one of MASAVA's two target regions in Tanzania. My visit to Katesh was part of a larger project to measure the effectiveness of behavioral change campaigns ("BCC") on oil sales. Previous research had showed that BCC campaigns were successful in raising greater awareness about the presence of Vitamin A fortified oil in the market. However, raising awareness about a product is one thing. The question that sparked my curiosity was if greater awareness inspired consumers to buy oil. I was in Katesh to interview attendees and find out.My findings were encouraging. Nearly all participants–young, old, man, woman—said they would buy Vitamin A fortified sunflower oil despite the higher cost.

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Cacophonous streets, soccer, good food: My life as an intern in Tanzania

I have officially been in Dar es Salaam as MASAVA’s newest intern for five weeks. Full disclosure: this is my first time to Tanzania, and indeed Africa. As is the case with any new adventure, being here is unbelievably exciting. I have battled the cacophonous streets markets in city center, sweated under the intense heat playing soccer, and traveled to an island closeby for some fresh fish and chips. Amidst all this fun, I’ve had the chance to learn about and take part in a very interesting project.

The purpose of the MASAVA Project is to tackle Vitamin A deficiency in rural Tanzania. 34% of Tanzanian children aged 6 – 59 months and 37% of women aged 15 - 49 are Vitamin A deficient due to inadequate diets. Consequently, they suffer from night blindness, weak immunity, and a host of other psychological and physical symptoms.

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The Babati Team

Jambo and greetings from Babati, Tanzania. As some of you may know from my previous blog posts, my name is Daniel Simonson, and I am the business analyst/gender intern for the MASAVA project. I have been posted in Babati for almost two months now and have had the opportunity to better understand the inner workings of the MASAVA project. With that in mind, this new blog is intended to keep you up to date on the daily ins and outs of the project from the perspective of the field. Through these bi-weekly posts, I hope to convey some of the challenges and successes we face as a team in the field, and the solutions that we arrive at. I would like to begin by introducing the members of the team that work in the field. In addition, I will introduce other members of the team in future posts.
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Delivering Data

Hello again from Tanzania! Time for a quick update on what has been a fast paced last couple of weeks with the MASAVA project. I have been jumping around the county between Babati, Arusha and Dar es Salaam. Dar was an especially interesting time as I was able to meet the MEDA team that has been so helpful in getting me up and running. I spent the rest of the week receiving training on the innovative eVoucher platform that the project is using to track the distribution and sales of Vitamin A fortified sunflower oil. Vitamin A deficiency can cause serious problems such as blindness and birth defects; however, because sunflower oil is used in most cooking, fortified oil adds nutrition to any food!
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Babati Beat

Jambo! (Hello),

My name is Daniel Simonson, and I am the new Gender/Business analyst intern for the MASAVA (Mafuta ya Asili ya Alizeti yenye Vitamini A, which translates to “Natural Sunflower Oil Fortified with Vitamin A”) project based in Babati, Tanzania. I just completed my first week, and I finally have a little time to catch you, the supporters of MEDA, up on the ins and outs of life as an intern.
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