To mark International Women’s Day 2017, MEDA is highlighting important issues and voices around women’s economic empowerment and gender equality in the area of economic development. This is the fourth in our “Be Bold for Change” blog series celebrating the power of women entrepreneurs and their partners around the world.
We all know what gets measured gets done. If we are measuring attendance at a particular training, the training will take place and will likely be well-attended. If we are measuring adoption of a new farming technique, chances are there will be efforts to support farmers in adopting. If we are measuring redemption of equipment discount vouchers, there will be activities in place to distribute the vouchers and disseminate information on the merits of the equipment. When the targeted outcome is women’s economic empowerment, having clear indicators for measurement is equally important, but far more complex. How do we know we are making a real difference in the lives of our female clients? Are we moving the needle?