Business Development Services (BDS)

The PML department taps decades of experience to deliver market-oriented BDS expertise to our clients. Members of the PML team conduct training, undertake needs assessments, design and evaluate services in a consulting capacity in the BDS field.

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Project Highlight

Behind the Veil: Access to Contemporary Markets for Homebound Women Embroiderers in Pakistan
Working with ECDI, a Pakistani NGO, MEDA assists traditional rural embroiderers – homebound women- to reach lucrative urban markets. MEDA is strengthening market links by promoting women traders who can interact directly with producers and communicate new designs, provide modern inputs, manage orders, and monitor the quality of outputs.

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